Consumer Tips For Real Estate 21 May 2021

Unrepresented is no Party…

Did you know that Real Estate Agents in British Columbia are held to the highest standard of conduct under the law in all of North America?

Well, now you know. But what does this mean?

Real Estate Agents in B.C. are fiduciaries. Or, as Miriam Webster explains, “of, relating to, or involving a confidence or trust: such as held or founded in trust or confidence”. It’s a legal and binding relationship similar to Lawyers and Doctors.

In real estate, the relationship is called Agency or a Client Relationship. When it comes to real estate trading, the act of buying and selling real estate, the rules in B.C. stipulate there are only two types of consumers; clients and non-clients. Consumers in BC must choose. Non-clients or “unrepresented parties” are those individuals or entities who do not have an agency relationship with a licensed agent. Non-clients do not have the protection of a fiduciary relationship. They are not owed any special legal duties. Other than their whits, they have no special legal protection under the law. Clients engaged in an agency relationship with a Real Estate Agent in B.C. are entitled to the following special legal duties.

Loyalty – They will act only in the best interests of their client.

Full disclosure – They must share everything they know that may influence a client’s decision in a transaction.

Avoid conflicts of interest – An agent must avoid any situation that would affect their duty to act in their client’s best interest. For example, when working for a seller as a listing agent, it is a conflict for the listing agent to give agency to a buyer.

Confidentiality – An agent must not reveal private information without the client’s permission. This duty extends after the client relationship ends. The duty of privacy includes, but is not limited to, a client’s reasons for buying or selling, their minimum or maximum price, and or any preferred terms or conditions they may want in a contract.

All agents in B.C. are obliged to act honestly and with reasonable care and skill with clients and non-clients. At the same time, buying and selling real estate is a complex venture, and there is no doubt that a skilled agent working closely with a client under these rules is an ideal match for success.

At CENTURY 21 Assurance Realty Ltd, our agents are trained as fiduciaries to the highest standard and looking forward to helping clients navigate the complex and competitive market.

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Dean Desrosiers
Associate Broker | REALTOR®

CENTURY 21 Assurance Realty Ltd
Agent Development & Recruiting, Commercial


Real Estate Coach (NORE®)

Sellers Advantage 7 April 2021

What’s the Matter… Port?

3D Virtual Tour – The New Standard for Home Marketing and Sales

In 2008, CENTURY 21 Assurance Realty Ltd. pioneered high definition(HD) photography for home sales in the Central Okanagan. At that time, the MLS® System allowed just eight photographs in an online listing. Agents would add extra photos to their listings on their personal websites to give interested buyers a more fulsome view. Even so, buyers were often left in the dark about the home’s layout, site lines from each room, and overall feel.
By 2012, the MLS® system allowed up to 20 photos, and today, allows 50. Excellent progress for sure. Yet, static photos do not tell the entire story.



In 2018, CENTURY 21 Assurance Realty Ltd pioneered the adoption of the Matterport 3D system across all of its listings. All new listings; every listing when the seller or tenant allows. No other National Brand can make this claim in the Central Okanagan.
Our Matterpoprt camera shoots 360° scans of the home and stitches them together into a seamless online walk-thru. Prospective purchasers can “walk” from room to room, turn corners, look up, down, and even views through windows/patio doors.
More exposure equals more $$$ for our sellers.
With the average onsite viewing lasting less than 15 minutes (source: NAR 2016), buyers can refresh their memory and excitement of a property after the confusion of a rushed showing.
On, the 3D Matterport software window shows up on the first page. Our clients’ listings look full and detailed. Buyers are reported to spend more time viewing listings that have a 3D Virtual Tour. 74% of agents using Matterport win more listings and 95% of people are more likely to call about properties with 3D Virtual Tours (source: Matterport)
3D Virtual Tour software also allows buyers to visualize the layout of the home better.
We know from our statistical tracking that buyers often upload our HD photos and 3D Virtual Tour software during negotiations.
In certain price ranges, more than 50% of buyers do not live in the Central Okanagan, and homes are often purchased without a viewing. Does this give our sellers an edge in negotiations? I think it does.


Dean Desrosiers
Associate Broker | REALTOR®

Century 21 Assurance Realty Ltd
Agent Development & Recruiting, Commercial


Real Estate Coach (NORE®)

Consumer Tips For Real Estate 15 March 2021

Marketing, Exposure and Bullies

Realtor Speaking with Clients


In a hot real estate market, intuition suggests it would be easy to sell a home. This is true; it can be easy to sell certain properties BUT what about getting top dollar?

Would you think differently if offers on a $700,000 property could vary by more than $100,000? Today, March 15, 2021, this is the real estate market in Central Okanagan.

Sellers can see offers that range from $10,000 under asking price to more than $100,000 over (and more). Often, with the highest offer, condition-free, arriving at the 11th hour. In this type of market, what strategy will get you the most offers in a set period of time?

Thorough Marketing

In a hot market, cutting corners on marketing becomes more costly to your selling price than in a balanced market. What does your agent consider thorough?

For example, in a balanced market, 3D walk-thru (matterport) and professional photos attract buyers and help increase interest in a property. Are these marketing methods important if there are already plenty of interested buyers?

Consider today that many buyers are not able to physically view the property and will write offers based solely on the clarity and quality of the photos, descriptions, statistics, and presentation online.

Other buyers, due to increased numbers of showings and time constraints, will view the property but retain little information because they will be rushed not able to absorb all the features of the property.

A “good” listing can fill in the gaps and will help sellers do better when negotiating starts. What motivates a buyer to pay more? Crystal clear photos of the new fence and landscaping, appliances, updates, and features of the home or grainy, unfocused, and non-existent photos can produce the exact opposite?

On the flip side, savvy buyers are often happy to see a new listing with a single or low-quality photo as the marketing effort. Their curiosity could be rewarded with a diamond in the rough, and with less competition come offer time.


Sellers should consider how much time on the MLS is needed for full exposure. A recent poll of top-producing agents suggested that no less than 72 hours would be a fair amount of time. A listing uploaded on Friday would benefit by screening offers no earlier than Monday. After 13 years in the business, I think Tuesday is a better bet. Why?

  • In certain price ranges, up to 50% of the buyers for a home do not live in the area and need time to travel.
  • “The first Offer, Best Offer” is not a valid concept in a seller’s market.
  • Increased time will allow buyers to investigate the property more thoroughly and write offers with fewer conditions or with none at all.
  • More time allows busy couples to coordinate and view properties together and sometimes without being rushed. Buyers who can relax during showings are often more likely to connect with the property.


You might be hearing agents talk about bully offers. To some, this is when the seller has agreed to postpone looking at offers for a number of days but prior to this date, accepts an offer. Buyers who had been waiting to present their offer can be left out of the process and are often shocked that the seller would jump so soon. These situations can leave buyers and sellers asking a lot of questions.

The term is not correct. It should read, “an offer the seller could not refuse”. These situations are complex and as a seller, it’s important to understand the risks of accepting such an offer. It’s possible that accepting an offer too early could cost thousands of dollars in a lower sale price. Alternatively, it could be that the seller weighed all the facts and chose the offer because it met their needs.

In any situation, CENTURY 21 Assurance Realty Ltd. agents are specially trained to help sellers understand the market and guide you through a choice that’s right for you. When buying, our agents have the tools to help you secure your new home, investment property or recreational getaway.


Dean Desrosiers
Associate Broker | REALTOR®

Century 21 Assurance Realty Ltd
Agent Development & Recruiting, Commercial


Real Estate Coach (NORE®)